Articles by Don-Alvin Adegeest
David Beckham and Boss ink design partnership
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David Beckham and Hugo Boss AG have entered into a multi-year partnership which will see Beckham design for the German fashion company’s flagship brand Boss. Under the agreement capsule and seasonal collections reflecting Beckham’s style would be overseen by the former football player and retail within the price range between Boss Camel and Boss...
Ghana says reports of a "tsunami of textile waste" is inaccurate
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Reports of a textile waste crisis in Ghana have been debunked by the country’s Ghana Used Clothing Dealers Association, who challenge beliefs of uncontrolled pollution and waste. Ghana is the world’s largest importer of used clothing, with most clothing ending up in Kantamanto in Accra, the world's largest second-hand clothes market. The...
Pinterest launches shoppable print magazine with Real Simple
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Social media platform Pinterest and Real Simple magazine have joined forces to create a shoppable issue named "Best & Brightest." The collaboration features over 120 curated products, with QR codes embedded in each magazine segment that lead readers to corresponding Pinterest boards, where articles can be purchased. The issue launched on...
VF Corporation is mulling a sale of streetwear brand Supreme
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In less than four years since its acquisition, VF Corporation is reportedly mulling a sale of its streetwear brand Supreme. Back in December 2020, the group bought the New York skater brand, valuing it at 2.1 million dollars, making it one of the largest fashion transactions of the year. According to WWD, VF Corp is considering divesting Supreme...
24S presents “Parisian Playground” in collaboration with LVMH Prize winners
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Luxury fashion e-commerce platform 24S is continuing its collaboration with the prestigious LVMH Prize for the sixth consecutive year, commemorating the emergence of new designer talent through an exclusive capsule collection. Unveiled in May, the collection is a testament to the creative prowess of the three winners from the 2023 edition:...
Burberry's sales slump signals struggle to realise potential
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In a seemingly perpetual turnaround, Burberry's latest results, unveiled on Wednesday, illustrate the ongoing struggle for the brand to attract shoppers to its contemporary British luxury wares. Despite its efforts, Burberry's sales plummeted by 12 percent in the first quarter, accompanied by a sharp decline in share prices over the past year,...
Queen Camilla pledges not to buy new fur, said PETA
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Buckingham Palace has confirmed PETA's long-awaited request: Queen Camilla has pledged to no long procure fur for her wardrobe, following the precedent set by the late Queen Elizabeth II in 2019. This marks Queen Camilla's inaugural stance against the fur industry, however the confirmation does not state she will not wear fur from existing...
UK Retailers embrace multifaceted strategy to boost sales, says study
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New research from American Express has revealved that UK retailers are embracing a multifaceted approach to drive sales growth this year, with a strategic focus on both physical expansion and digital enhancement. Surveying 500 senior decision-makers across the retail and hospitality sectors, Amex's study delves into the challenges, investment...
Probe reveals persistent labour issues at Shein, despite promises of improvement
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Despite Shein's public assurances to improve working conditions in its supplier factories following the exposure of poor labour practices over two years ago, a recent follow-up investigation reveals that 75-hour work weeks remain commonplace in southern China. Data from Swiss-based watchdog Public Eye, who interviewed employees in Guangzhou,...
Crew Clothing to open Canterbury store
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British lifestyle brand Crew Clothing will unveil its latest retail venture in the historic city of Canterbury. Situated within the Whitefriars shopping center, the brand's newest 112 square foot emporium is slated to commence operations on Thursday, May 16th. The new location will create 7 new jobs in the local area. Since its inception in the...